Customer Acquisition Cost [E075]

Hunt delves into the critical topic of calculating customer acquisition cost and understanding its intricacies.

• Defining the A+ Customer: How the type of customer plays a significant role in determining acquisition cost. Learn about factors that influence this cost and how identifying your ideal customer can optimize your marketing efforts.

• The popular adage of "good, fast, or cheap - pick two" and how it pertains to your business. I'll talk about strategies to assess which approach aligns best with your advertising goals.

• The Power of Source Reporting: highlighting the significance of source reporting in your advertising campaigns. Understand how accurate data about your ad sources can greatly impact the direction and success of your ad spending, enabling you to optimize your marketing budget effectively.

Thanks to our partners, NAPA TRACS and Promotive

Visit NAPATRACS.com and GoPromotive.com

Paar Melis and Associates – Accountants Specializing in Automotive Repair

Visit us Online : www.paarmelis.com

Email Hunt: podcast@paarmelis.com

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